Etta Loves x Keith Haring - Pram or Tummy Time Sensory Strip – Etta Loves EU
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ETTA LOVES x KEITH HARING SENSORY STRIP - reversible newborn to 4 months / 5+ months

€31,00 EUR

50 reviews

Our sensory strip provides perfect stimulation for in the pram and tummy time, featuring Keith Haring's striking 'Baby' (newborn-4 month print) and 'Brazil" artwork (5+ months) in soft organic cotton with a comfy padded fill.

Simply attach securely around the pram bassinet for calm developmental journeys, stand it up in front of baby for happy tummy time or you can even place it around the changing mat for less squirmy nappy changes.  

Browse the full Etta Loves x Keith Haring collaboration here

The Lullaby Trust recommend a clear cot for baby's first year to reduce the risk of SIDS. Please do not use this product as a cot bumper.

Designed with science

Our products are designed using cutting edge research on how infants learn to see, what they can see as their vision develops and what they like to look at. We do this by working with our consultant Orthoptist and our scientific research partners at The Sussex Baby Lab.

This care and attention to detail ensures that every Etta Loves product provides the best visual experience for your baby, supporting them and giving you confidence too.

Read more about the incredible science of infant vision here

Better for the environment

Here at Etta Loves we're striving to make our products as sustainable as possible. It's why we use GOTS certified organic cotton, recycled polyester material and recycable packaging.

Find out more about our company values here.

We make your days easier

Being a new parent is hard, but we are here to provide some help across your day.

Etta Loves products are designed to perfectly support your baby and give you a well-deserved moment of calm and enough time to finish a hot drink, take a long shower, eat lunch with both hands or simply take in the wonder of your new baby.

Dimensions & Material

Size: 90cm x 15cm with tie tags for secure attachment.

Made from: Outer – Organic cotton. Inner: Recycled polyester padding.

Care Instructions

Machine washable to make your life easier or can be spot cleaned with a baby wipe or mild detergent

Shipping & Returns

European delivery

We use a variety of couriers depending on where in Europe you are, and all services are tracked. When your order is shipped you will be sent an email with a tracking link.

We currently offer free standard European delivery when you spend over €100.

Orders will be shipped within 2 working days for standard delivery.

International delivery

This website is for European customers, please visit for UK and international orders and for our US & Canadian customers.


Whilst we hope you’ll love your order, we understand that there may be times when you need to return items.In order to arrange this, please contact us using our contact form or email us on within 14 days of receiving your order.

For full Shipping & Returns details see here

Customer Reviews

Based on 50 reviews
Great item

My newborn loves looking at the black and white side. Great for tummy time and keeping baby busy, and it is excellent quality

Meera Sood
Sensory strip

My 9 week old son absolutely loved this strip. It buys us time when he is on his play mat as he can be entertained! We put it over his Moses basket so if he wakes he will look at it, great buy and will gift to friends as well

Alison A
Lovely product

I bought this sensory strip for my newborn to look at whilst on his back and hes absolutely mesmerised by it! Would really recommend

Denise Lister
Beautifully made.

I love this. I brought for my 3week old grandson. And he is mesmerised by this. I love watching him look at the black and white. And I love the colours on the back. Fabulous!! Would recommend!

Val Stocker
Love Etta

As a big Keith Haring fan, the reversible sensory strip was a perfect gift. Good quality product, well packaged, and delivered on schedule. What's not to love?!